I kind of expected an emergency room feel over there, but it was not busy and not filled with sad, needy folks. Just me and the pleasant receptionist taking to patients on the phone about payment plans and explaining to me that since they couldn’t call to confirm that my insurance card was real on Saturday, I would have to pay for everything up front. So clearly, they have a target demo and it’s not me.
Since there were no patients to study at the place, I turned my judgmental eye towards those who worked there.
1) The Dental Assistant – A clearly competent, friendly, attractive woman who most likely got a job at ImmediaDent (instead of elsewhere) because she weighed around 300 lbs. She casually asked, “How are you today.” And when I responded and asked her back in turn, she said, genuinely surprised, “I’m doing well! Thank You!”
2) The Dentist – Heaved an audible sigh when told he had a new patient (me). He spent 5 minutes with me, solved my problem, and parentally patted my shoulder at the end of our time together as he slunk off.
3) The Office – New. Just opened in June. But instead of posters of rotting gums, or floss techniques like at normal offices, they had lots of pictures of things you could buy – whitening procedures, dentures, etc.
4) The Receptionist – Seemed to be the one happy gal there. But on my way out the DA, me and her were talking about the shit weather and I said, “Well, it’s a good day to be working.” The DA agreed but the Receptionist said wistfully, “I’d rather be home playing with my kids.”
I would like to give everyone at ImmediaDent a coke and smile. Or a warm embrace. I want to let them know that it’s going to be OK. Their lives are worthwhile. Their jobs are worthwhile. They should be proud of bringing affordable dental care to the masses.
Since there were no patients to study at the place, I turned my judgmental eye towards those who worked there.
1) The Dental Assistant – A clearly competent, friendly, attractive woman who most likely got a job at ImmediaDent (instead of elsewhere) because she weighed around 300 lbs. She casually asked, “How are you today.” And when I responded and asked her back in turn, she said, genuinely surprised, “I’m doing well! Thank You!”
2) The Dentist – Heaved an audible sigh when told he had a new patient (me). He spent 5 minutes with me, solved my problem, and parentally patted my shoulder at the end of our time together as he slunk off.
3) The Office – New. Just opened in June. But instead of posters of rotting gums, or floss techniques like at normal offices, they had lots of pictures of things you could buy – whitening procedures, dentures, etc.
4) The Receptionist – Seemed to be the one happy gal there. But on my way out the DA, me and her were talking about the shit weather and I said, “Well, it’s a good day to be working.” The DA agreed but the Receptionist said wistfully, “I’d rather be home playing with my kids.”
I would like to give everyone at ImmediaDent a coke and smile. Or a warm embrace. I want to let them know that it’s going to be OK. Their lives are worthwhile. Their jobs are worthwhile. They should be proud of bringing affordable dental care to the masses.
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